Price too high. Bad timing. Need to think about it. Learn to hear what objections actually mean — and respond with curiosity, not defense.
Part of
Sales Mastery →
Master the complete arc of consultative selling — from qualifying a prospect in the first call, to uncovering their real pain, handling objections with curiosity, and closing with integrity. Every great salesperson earns the room before they pitch.
Skills you'll build
What happens in this story4 scenarios
They say the price is too high. But price is never really about price — it's about value they haven't seen yet, risk they haven't named, or a budget conversation they haven't had internally.
'We need to think about it' is where deals go to die quietly. The stall isn't a decision — it's an avoidance of one. You need to surface the real hesitation hiding behind the polite delay.
They're talking to your competitor. The comparison is inevitable but the framing is everything — you're not competing on features, you're competing on fit, trust, and the story they tell themselves about the choice.
The doubt is real but it's not fatal. You're reframing the objection — not dismissing it, reframing it — so that the thing that felt like a wall becomes a door they walk through on their own.
More stories in this course
View all →The Cold Open
Your first cold call to a skeptical startup CTO. Every salesperson pitches. You're going to listen first — and earn the right to be heard.
4 scenarios →The Discovery Call
Great salespeople ask better questions than anyone in the room. Practice uncovering the real pain — not the one the client thinks they have.
4 scenarios →The Ask
Most deals die in silence. Reading the room, asking directly, and handling the final hesitation with confidence — without pressure.
4 scenarios →The Objection Room
Price too high. Bad timing. Need to think about it. Learn to hear what objections actually mean — and respond with curiosity, not defense.
Start free →4 scenarios · 25 min · No account required to try